This document is known as the Item Classification Guide. It contains a list of the valid terms you can use in your text file product template to populate the Item Type, Used For, Target Audience, and Other Item Attributes fields. When adding terms to these specific fields, you are giving Amazon.com information that can be used to properly classify your products for inclusion in Search and Browse. When terms are correctly applied to these fields, you are telling Amazon.com useful information about your product:
- ItemType: What is your product?
- TargetAudience: Who uses your product?
- UsedFor: What is the context for which your product was designed?
- OtherItemAttributes: What generic properties does your product have?
- SubjectContent: What is your product about? What image does your product depict?
Failure to use these terms will likely prevent your products from appearing on Amazon.com.
At the very least, your products will be difficult to find.
What does Amazon.com do with these terms? We use them to create search results. We also use them to assign products to predefined browse nodes. Unless your product data includes the terms assigned to a particular browse node, your products will not be included in the site's browse structure. You can refer to the Seller Central help documentation or your Account Manager for a list of the browse nodes for your category and their associated criteria.
In order to improve your product placement on Amazon.com, observe the following pointers:
- Use as many appropriate terms as possible: The more descriptive you are, the more likely it is that your products will surface in multiple browse cases and search results.
- Use specific terms as opposed to general ones: The list below is thematically organized to make it easier to find the right term. Note that not all terms map to a browse node. As a general rule, you should try to use terms that do not have subterms.
- Make your best effort with the terms that are available: The list is long, but it is far from exhaustive. If you cannot find the perfect term, use the next best thing. If you feel like your products don't even come close to being represented by the list below, you may be in the wrong category. Try exploring other Item Classification Guides to see if a more suitable alternative exists. If not, do the best you can and contact your technical account manager to discuss product placement.
- Be precise: In order to be valid, the terms you use in your product template must exactly match terms from this Item Classification Guide. A single misplaced character will invalidate the term.
Terms that can be used in the field
Bundles :
- console-console
- console-software
- console-accessories
- software-accessories
- software-software
- accessories-accessories
- console-software-accessories
Terms that can be used in the field
ConsoleVideoGamesGenre :
- Action Video Games
- Adventure Video Games
- Air Racing Video Games
- Baseball Video Games
- Basketball Video Games
- Bike Action Video Games
- Bike Racing Video Games
- Board Game Video Games
- Bowling Video Games
- Boxing Video Games
- Car Action Video Games
- Car And Truck Racing Video Games
- Card Playing Video Games
- Casino Video Games
- Chess Video Games
- Classic Video Games
- Cricket Video Games
- Dancing Video Games
- Driving Simulation Video Games
- Edutainment Video Games
- Espionage Action Video Games
- Fantasy Action Video Games
- Fantasy Strategy Video Games
- Fighting Video Games
- First Person Shooter Video Games
- Flight Simulation Video Games
- Football Video Games
- Golf Video Games
- Historical Strategy Video Games
- Hockey Video Games
- Horror Video Games
- Hunting And Fishing Video Games
- Kart Racing Video Games
- Life Simulation Strategy Video Games
- Military Action Video Games
- Music Video Games
- Pinball Video Games
- Platform Video Games
- Pool And Billiards Video Games
- Puzzle Video Games
- Racing Video Games
- Retro Arcade Video Games
- Role Playing Video Games
- Rugby Video Games
- Sci Fi Action Video Games
- Sci Fi Strategy Video Games
- Shooter Video Games
- Simulation Video Games
- Singing Video Games
- Skateboarding Video Games
- Snowboarding Video Games
- Snow Skiing Video Games
- Soccer Video Games
- Space Racing Video Games
- Space Simulation Video Games
- Sports And Outdoors Video Games
- Strategy Video Games
- Tennis Video Games
- Third Person Shooter Video Games
- Trivia Video Games
- Tycoon Strategy Video Games
- Water Racing Video Games
- Water Skiing Video Games
- World Builder Strategy Video Games
- Wrestling Video Games
Terms that can be used in the field
ESRBRating :
- Early Childhood
- Everyone
- Everyone 10 and Older
- Teen
- Mature
- Adults Only
- Rating Pending
Terms that can be used in the field
ESRBDescriptors :
- Animated Blood
- Blood
- Blood and Gore
- Cartoon Violence
- Comic Mischief
- Crude Humor
- Drug Reference
- Edutainment
- Fantasy Violence
- Gambling
- Informational
- Intense Violence
- Mature Humor
- Mature Sexual Themes
- Mild Language
- Mild Lyrics
- Mild Violence
- Nudity
- Partial Nudity
- Sexual Violence
- Some Adult Assistance May be Needed
- Strong Language
- Strong Lyrics
- Strong Sexual Content
- Suggestive Themes
- Tobacco Reference
- Use of Drugs
- Use of Alcohol
- Use of Tobacco
- Violence
Terms that can be used in the field
HardwarePlatform :
- 3Do
- Atari 2600
- Atari 5200
- Atari 7800
- Atari Jaguar
- Atari Lynx
- Colecovision
- Commodore 64
- Commodore Amiga
- Game Boy
- Game Boy Advance
- Game Boy Color
- Gamecube
- Intellivision
- Linux
- Mac
- Neogeo Pocket
- Nintendo Entertainment System
- N-Gage
- Nintendo 64
- Nintendo DS
- Nintendo Wii
- Palm OS
- PC
- Playstation
- Playstation 2
- Playstation 3
- Sega Cd
- Sega Dreamcast
- Sega Game Gear
- Sega Genesis
- Sega Master System
- Sega Saturn
- Sony PSP
- Super Nintendo
- TurboGrafx 16
- Xbox
- Xbox 360
Terms that can be used in the field
MediaFormat :
- 3.5 diskette
- 5.25 diskette
- CD-ROM
- DVD-ROM
Terms that can be used in the field
SoftwareVideoGamesGenre :
- Action Video Games
- Adventure Video Games
- Air Racing Video Games
- Baseball Video Games
- Basketball Video Games
- Bike Action Video Games
- Bike Racing Video Games
- Board Game Video Games
- Bowling Video Games
- Boxing Video Games
- Car Action Video Games
- Car And Truck Racing Video Games
- Card Playing Video Games
- Casino Video Games
- Chess Video Games
- Classic Video Games
- Cricket Video Games
- Dancing Video Games
- Driving Simulation Video Games
- Edutainment Video Games
- Espionage Action Video Games
- Fantasy Action Video Games
- Fantasy Strategy Video Games
- Fighting Video Games
- First Person Shooter Video Games
- Flight Simulation Video Games
- Football Video Games
- Golf Video Games
- Historical Strategy Video Games
- Hockey Video Games
- Horror Video Games
- Hunting And Fishing Video Games
- Kart Racing Video Games
- Life Simulation Strategy Video Games
- Military Action Video Games
- Music Video Games
- Pinball Video Games
- Platform Video Games
- Pool And Billiards Video Games
- Puzzle Video Games
- Racing Video Games
- Retro Arcade Video Games
- Role Playing Video Games
- Rugby Video Games
- Sci Fi Action Video Games
- Sci Fi Strategy Video Games
- Shooter Video Games
- Simulation Video Games
- Singing Video Games
- Skateboarding Video Games
- Snowboarding Video Games
- Snow Skiing Video Games
- Soccer Video Games
- Space Racing Video Games
- Space Simulation Video Games
- Sports And Outdoors Video Games
- Strategy Video Games
- Tennis Video Games
- Third Person Shooter Video Games
- Trivia Video Games
- Tycoon Strategy Video Games
- Water Racing Video Games
- Water Skiing Video Games
- World Builder Strategy Video Games
- Wrestling Video Games
Back to the top of this SECTION, or the top of this DOCUMENT
- computer-video-games
NOTE: Use for Mac, PC and Linux titles.
- console-video-games
NOTE: This term is used for all console games, including games for portable systems like the Game Boy Advance.
- dvd-player-video-games
NOTE: DVD Player Video Games are interactive DVDs designed for use with home DVD players. They are different from console video games or DVD-ROM games for PCs.
- game-cartridge-videos
NOTE: This term is used for videos on game cartridges. An example would be the new cartoons available for the Game Boy Advance.
- pda-video-games
NOTE: Applies to all PDAs and handheld computers.
Back to the top of this SECTION, or the top of this DOCUMENT
- There are no available terms in this section.
Back to the top of this SECTION, or the top of this DOCUMENT
- There are no available terms in this section.
Back to the top of this SECTION, or the top of this DOCUMENT
- based-on-a-book
- based-on-a-movie
- based-on-a-tv-series
Back to the top of this SECTION, or the top of this DOCUMENT
- There are no available terms in this section.
Back to the top of this SECTION, or the top of this DOCUMENT
- game-genres
- action-games
- bike-action-games
- car-action-games
- espionage-action-games
- fantasy-action-games
- fighting-action-games
- flying-action-games
- horror-action-games
- military-action-games
- sci-fi-action-games
- shooter-action-games
- first-person-shooter-action-games
- third-person-shooter-action-games
- stealth-action-games
- adventure-games
- classic-games
- arcade-games
- card-playing-games
- casino-games
- chess-playing-games
- pinball-games
- edutainment-games
- party-games
- platformer-games
- puzzle-games
- racing-games
- air-racing-games
- bike-racing-games
- car-and-truck-racing-games
- kart-racing-games
- space-racing-games
- water-racing-games
- rhythm-games
- dancing-games
- musical-instrument-games
- singing-games
- role-playing-games
- simulation-games
- driving-simulation-games
- flight-simulation-games
- life-simulation-games
- space-simulation-games
- sports-and-outdoors-games
- baseball-games
- basketball-games
- billiard-and-pool-games
- bowling-games
- boxing-games
- cricket-games
- fishing-games
- football-games
- golf-games
- hockey-games
- hunting-games
- pool-and-billiards-games
- rugby-games
- skateboarding-games
- snow-skiing-games
- snowboarding-games
- soccer-games
- tennis-games
- water-skiing-games
- wrestling-games
- strategy-games
- fantasy-strategy-games
- historical-strategy-games
- military-strategy-games
- sci-fi-strategy-games
- tycoon-strategy-games
- world-builder-strategy-games
- trivia-games
Back to the top of this SECTION, or the top of this DOCUMENT
Back to the top of this SECTION, or the top of this DOCUMENT
- There are no available terms in this section.
Back to the top of this SECTION, or the top of this DOCUMENT
- There are no available terms in this section.
Back to the top of this SECTION, or the top of this DOCUMENT
- There are no available terms in this section.
Back to the top of this SECTION, or the top of this DOCUMENT
- There are no available terms in this section.
Back to the top of this SECTION, or the top of this DOCUMENT
- There are no available terms in this section.
Back to the top of this SECTION, or the top of this DOCUMENT
Revisions since 03/17/2009
Terms Added
Terms Removed
Back to the top of this SECTION, or the top of this DOCUMENT